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"Macore is proud to advertise in Digger each month. The feedback has been wonderful from the marketplace."
Mike Howden,
Sales and Marketing Manager
Macore Co.
• Nearly one-third of Digger readers represent companies with gross annual sales of more than $1 million.
• More than half researched products or services from a company Web site as a result of reading Digger.
• More than 40 percent have either purchased products or services, asked questions of the advertiser, or requested more information.
More than 8,200* green industry professionals – growers, landscapers, retailers, plant brokers, suppliers, educators and allied professionals – subscribe to Digger every month, and 53 percent share their copy with their colleagues and friends. Distribution grows to 13,000 copies in August, with the official Farwest Edition of Digger. While some 59 percent of Digger readers are in the Pacific Northwest, all other regions of the United States are well represented. Digger even makes its way across the world to readers in nine foreign countries.
Have you been second guessing your marketing budget lately? Check out Farwest exhibitor and OAN Member Rick Anderson of Anderson Die & Manufacturing Co on why he believes now is the time to invest in advertising.
| Digger readers identify themselves as... | |
Nursery Grower | 48.4 % |
Garden Center or Retail Nursery | 9.4 % |
Greenhouse Grower | 11.9 % |
Landscape Architect/Designer | 11.9 % |
Re-Wholesaler/Broker | 10.4 % |
Allied Service or Supplier | 13.5 % |
Educator/Researcher | 8.5 % |
Digger subscribers are located in... |
|
Pacific Northwest | 59 % |
New England | 12 % |
Midwest | 11 % |
California and the Southwest | 9 % |
South and Southeast | 7 % |
Other | 2 % |
JANUARY State of Perfection Issue |
MAY |
SEPTEMBER |
• Profiles of Oregon-grown, family owned nurseries • Why plants grow better here |
• Drought-tolerant plants • Pruning and sculpting • Hand tools |
• Christmas trees • Field digging • New software |
FEBRUARY |
JUNE Sustainability Issue |
OCTOBER |
• Plant focus: Daphne • Heating systems • Organics |
• Lawn alternatives • Benchmark analysis • Machine technology |
• Succulents • Dormancy testing • Packaging |
MARCH |
JULY |
NOVEMBER
Transportation Issue |
• Plants with berries • Crop rotation • Soil mixtures |
• Plant focus: Mahonia • Budding • Greenhouse coverings |
• Green roof plants • Partial loads • Irrigation |
APRIL Greenhouse Issue |
AUGUST Farwest Edition |
DECEMBER |
• Plant focus: Coleus • Pest management • Containers |
• Hedging options • Risk protection • Tractors | • Plant focus: Junipers • Weather protection • Pesticides |