Welcome to the Oregon Association of Nurseries weekly Member Update
February 14, 2013

Enthusiasm blooms at the 2013 Yard, Garden & Patio Show

This past weekend, the 2013 Yard, Garden & Patio Show presented by Dennis' 7 Dees Landscaping & Garden Centers made a strong impression on eager gardeners ready to start the spring season. "The energy on the show floor was good," show chair Crystal Cady said. "Aisles were crowded, people were excited, and many were leaving with their arms full of packages."

Guests immersed themselves in the creative Showcase Gardens, checked out booths of all categories, bought loads of plants from the Remarkable Green Market, explored the Urban Edible Garden, and packed the seminar rooms to learn new tips and tricks. Although attendance was below expectations, guests enjoyed an exceptional line of speakers. We also established a new partnership with OMSI to program part of the Kids Digs space, enhancing the show's family friendly atmosphere. The next YGP Show will be Feb. 28–March 2, 2014 at the Oregon Convention Center.

     Day 1 Photo Gallery | Day 2 Photo Gallery | Time Lapse Video

Get on board with the Plant Something marketing initiative

Join the campaign to inspire gardeners to make plants a bigger part of their lives! OAN is now making available a variety of Plant Something materials that retailers and garden centers can use to promote their businesses. There are logos, buttons, decals, posters, brochures and ads — even plant stakes — all ready to go. Just log on to our members-only Plant Something page. If you have questions about the initiative or the materials, contact Ann Murphy at 503-682-5089 or amurphy@oan.org.

Researchers affirm link between trees, human wellness

U.S. Forest Service researchers based in Portland have found convincing evidence that the presence or lack of trees in neighborhoods has a significant effect on human health and mortality rates. This recent research was published online (PDF) and also reported on in The Atlantic magazine ("When trees die, people die". The researchers noticed a significant difference in mortality rates between control neighborhoods that still had a street tree canopy, and neighborhoods that were denuded by the presence of the emerald ash borer, which has killed 100 million ash trees in the East and the Midwest.

OAN joins supporters of tuition equity bill

The Oregon Association of Nurseries joined together with business representatives and Gov. John Kitzhaber in support of a bipartisan college tuition equity bill. House Bill 2787 provides that all qualifying Oregon residents shall pay the same college tuition rates regardless of immigration status. "The Oregonians who will benefit already are part of the fabric of our communities," OAN Executive Director Jeff Stone stated in written testemony. "Their families work for local businesses, shop at our local grocery stores and attend our local public schools." He noted the bill does not entitle anyone to admission, financial aid or a diploma. "What passage of this bill does is give a talented student an opportunity to improve their educational goals," he said. "It is supportive of children who have only known Oregon as their home."

Government Relations Committee meets with legislators

The OAN Government Relations Committee met on Friday with House Agriculture Committee members Rep. Caddy McKeown (D-Coos Bay) and Rep. Ben Unger (D-Hillsboro), along with Rep. Jessica Vega Pederson (D-Portland), the first Latina elected to the Oregon Legislature. The issues discussed included water resource development for agriculture, a safe driving bill allowing undocumented workers to get an Oregon driver's license, and the legislators' desire to improve education in the state. The next committee meeting is at 1 p.m. Tuesday, March 26 at the OAN office, and all members are welcome. The guest speaker will be U.S. Rep. Kurt Schrader. Save the date and watch for details.

OAN Wholesale Nursery Map sign-ups due on Friday

Friday is the deadline to make sure your nursery is included in the next edition of the OAN Wholesale Nursery Map, coming this spring. The visual map (with major roads and grid coordinates) and listings (with full contact information) help prospective customers and truck drivers find your nursery easily. Copies are distributed through participating nurseries, the OAN office, the Farwest Show and other avenues. There's also an online version with point-to-point driving directions.

Only OAN members may participate in this map, which is produced by the Mt. Hood Chapter. You must sign up or you won't be included. Your cost to participate depends on your number of locations, and the number of maps you request.

You may register online or submit a written application (PDF). For more information, click here or contact project manager Graham Anderson at 503-663-5224 or graham@surfacenursery.com.

Boxwood blight webinar will provide updates

The American Nursery & Landscape Association will present a webinar on boxwood blight at 8 a.m. Monday, Feb. 25. Plants infested with the underlying pathogen, Cylindrocladium pseudonaviculatum, suffer from leaf loss and branch dieback. An industry-coordinated research group, consisting of academic and government scientists, will give updates on what they have learned about boxwood blight over the past year, as well as the progress made in combating it. Armed with more than $500,000 in grant funds, the research group has been pursuing new treatment strategies and protocols, as well as rapid diagnostic techniques. Please register in advance at https://www1.gotomeeting.com/register/902406977. For more information, log on to www.boxwoodblight.org.

Showcase your new plants at Farwest

Planning is underway for the 2013 New Varieties Showcase at this year's Farwest Tradeshow, August 22–24, Portland, Ore. If you have new plants you want to introduce to growers, retailers, landscape professionals and other plant buyers, consider letting us know about your new plant introduction(s) for the New Varieties Showcase.

The deadline for submissions is Friday, March 29, 2013. You'll find selection criteria and the submission form at www.farwestshow.com/nvs. If you have questions, please contact Ann Murphy at amurphy@oan.org or 503-582-2011. We look forward to seeing your new plant introductions.

Safety Tip: Train new employees in safety procedures

With the approach of spring shipping season, are you hiring new employees? First-year employees have the greatest risk of being injured on the job, according to a survey of OAN member businesses (PDF). What can businesses do to reduce this risk? Simple. They can establish new employee safety training procedures so that expectations are made clear right from the start. That way, employees don't have to unlearn bad habits. Read this OAN Safety Alert (PDF) for more details. This information is presented to you courtesy of SAIF, OSHA and the OAN Safety and Insurance Committee.

Retail and Greenhouse Chapter to hold industry seminars Feb. 21

The annual OAN Retail and Greenhouse Chapter Industry Seminars will be held Thursday, Feb. 21 at the Chemeketa at Eola Northwest Viticulture Center, 215 Doaks Ferry Rd. N.W., Salem, Ore. Join industry professionals for a day of educational seminars and networking to prepare you for the coming business year. This year's keynote speaker will be Brian Minter of Minter Gardens. In addition, Cheryl Goar, executive director of the Arizona Nursery Association, will lead a discussion of the new Plant Something marketing program. More information is to come. Sponsorship opportunities are available for the trade magazine and trade show floor. To learn more, contact Crystal Cady at crystal@cadyacres.com or 541-207-2665 or visit www.oan.org.

State land use panel seeks citizen volunteers

The state Land Conservation and Development Commission (LCDC) is looking for members to represent various regions of the state on its Citizen Involvement Advisory Committee (CIAC. The committee advises LCDC on citizen involvement in statewide land use planning efforts, including the potential urbanization of farmland. Click here for more information. The deadline to apply is Feb. 28.

OAN Events

Retail & Greenhouse Chapters
 ♦ February 21 - Annual Industry Seminars

Mt. Hood Chapter
 ♦ March 19 - Dinner Meeting

In case you missed it...

Specialty Crop Block Grant applications available

Get a display ad on the NEW NurseryGuide.com

Recruit a new member and earn OAN Bucks

Leonard Adams now offers OAN-endorsed property and casualty insurance

Advertise in the OAN Member Update

OAN reminds members: If you're not seen, you don't exist

Are you looking to stay visible and gain new customers? OAN events, publications and websites offer fantastic exposure at an excellent price. OAN members save the most, with discounted ad and sponsorship rates. Buy into multiple publications, or multiple issues of Digger, and save even more. Want the details? Our 2013 Exposure Kit is now available. Download it today at www.oan.org/ads2013. To lock in your ads for 2013, contact Advertising and Sponsorship Account Manager Chris Sweet at 503-682-2012 or csweet@oan.org.



Jordan Ramis

Steve's Greenhouses

Leonard Adams


Advertise here!

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